404 Cassie Magenta

There’s something magical about finding a lipstick that just feels right. If you’re after a rich, velvety shade that stays on without feeling heavy, the 404 Cassie Magenta might become your new favorite. From its elegant gold-toned design to the bold color payoff, this lipstick blends luxury with comfort in the best possible way.

The 404 Cassie Magenta lipstick stands out for its deep, pigmented magenta shade and smooth matte finish that lasts all day. It’s made with a rich blend of color pigments and gelling waxes, giving it that intense color payoff while keeping it surprisingly soft on the lips. The texture feels lightweight, not cakey, and the finish looks clean and modern—perfect for both everyday wear and special occasions.

Inspired by vintage Hollywood glamour and created under the artistic direction of Alessandro Michele, this lipstick carries that touch of old-school sophistication. Its gold-etched casing feels like something you’d proudly display on your dresser, not just another makeup item tossed in your bag.

There’s also a subtle floral scent with a hint of violet and fruit notes that adds a pleasant touch every time you apply it. Dermatologically tested and designed for comfort, this lipstick manages to deliver luxury and practicality in one elegant piece.

How to Use

• Start by exfoliating your lips gently to smooth out any dry patches.
• Apply a light layer of lip balm and let it settle for a minute.
• Outline your lips with a matching liner for better definition.
• Swipe on 404 Cassie Magenta directly from the bullet or use a lip brush for precision.
• For a deeper, bolder look, add a second coat and gently blot with tissue.

(Pro tip: Mix it with lighter shades from the same collection to create your own signature color. It blends beautifully.)